Changing Public Behavior
Changing Public Behavior: People and the Environment
Links and publications used throughout course Units
Share ongoing concerns or suggestions with instructors via this forum. The course evaluation is in Unit 8.
Unit 6 -- Select target behaviors
Figure out which of the potential behaviors you identified in Unit 3 (Step 3 of the planning tool) are likely to be adopted by the target audience whose behavior you studied in Unit 5.
Use information about your target audience to guide selection of a target behavior
Narrow target behavior focus
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Assessment