Strategic Farm/Ranch Business Planning and Marketing is a self-directed course designed to help agricultural professionals work effectively with their clients and develop research and education programs that address agricultural sustainability. This course is the second in a series that is aimed at:
- helping clients critically assess their future
- walking clients through the goal setting process
- finding resources to help clients evaluate new ideas
- providing guidance to clients on developing business and marketing plans
- fostering critical thinking and offer risk management advice
- helping clients prepare to meet with lenders to seek financing alternatives
- advising about farm transfer and retirement options
- promoting an appreciation of sustainable farm business management principles
For more information contact David Chaney, DEC Education Services, at chaneyd@comcast.net; or Kim Kroll, Associate Director USDA Sustainable Agriculture Research and Education Program, at assoc_dir@sare.org.